Four traditional theoretical perspectives were utilized to design and develop a
private social network tailored to a virtual smoking cessation intervention program.
Social Identity is a person's sense of who they are based on their group membership(s). The theory states that the groups to which people belonged are an important source of pride and self-esteem.
Bridging social capital is the relationship between friends of friends, making its strength secondary to bonding social capital. Bonding refers to the value assigned to social networks between homogeneous groups of people and bridging refers to that of social networks between socially heterogeneous groups.
The theory states that attitude toward behavior, subjective norms, and perceived behavioral control together shape an individual's behavioral intentions and behaviors.
Social Support refers to communication between individuals that enhances recipients' self-esteem, provides stress-related interpersonal aid, and mitigates stressful situations caused by a negative health condition.
Benefit from extensive research through the complementary
Quit4GoodLife Self Help App or request an upgrade to the Health Coach version.
Balanced and objective information provided in order to assist members in understanding the problem, alternatives, opportunities, and/or behavior changes.
Development of personalized treatment for members based on real time feedback and analysis of population health data.
Development of partnerships between patients and research communities to identify the appropriate solution to effect outcome.
Placement of final decision making abilities into the hands of the member and provide the ideal support system for members on a daily basis.
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